Screen printing on glass bottles is a decoration method used by wineries, distilleries, and food and beverage brands that print graphics directly onto the glass surface. Instead of applying a separate label, ink is transferred through a mesh screen and cured onto the bottle at high temperatures up to 1,180°F. The result is a permanent […]

Direct screen printing on glass is a bottle-decorating method in which ceramic inks are applied directly to the glass surface and permanently fused through high-temperature Lehr firing. The result is a label-free design that becomes part of the bottle itself, built to hold up through cellaring, shipping, and everyday handling. When winery brand managers and […]

Wine bottle screen-printing capabilities allow wineries and beverage brands to apply detailed designs directly to glass using techniques such as halftones, gradients, metallic inks, multicolor printing, full 360° wraps, and neck and shoulder printing. The right technique depends on the artwork, coverage, finish, and production requirements of the bottle.   At Bergin, we’ve spent over […]

Selecting the right decoration method for your wine bottle shapes how your brand appears on the shelf and in customers’ hands. In the screen printing vs etching wine bottles decision, both techniques transform glass into a canvas that communicates your winery’s story, yet each technique delivers distinct visual results, durability characteristics, and production requirements.   […]

The wine industry stands at a crossroads. As California wineries compete for shelf space and consumer loyalty, sustainable wine packaging has evolved from environmental nicety to business necessity. From Napa Valley to Paso Robles and beyond, wineries are discovering that eco-conscious packaging decisions directly impact brand perception, customer retention, and ultimately, profitability. At Bergin, we’ve […]

Over thirty-five years of crafting wine bottle labels in Napa Valley has taught us something essential: wine packaging trends aren’t just about following fashion – they’re about understanding how design psychology translates into purchasing decisions. When a winery invests in thoughtful packaging, they’re not just decorating bottles; they’re building brand equity that drives measurable sales […]

Screen printing on wine bottles is a specialized decorating technique where ink is directly applied to glass, resulting in a permanent, high-end finish. Unlike paper labels added after bottling, screen printing fuses design with the bottle itself, delivering unmatched durability and visual impact. It’s one of the most elegant and modern ways for wineries to […]